Your personal brand is your responsibility. It needs everyday work.
What are you doing to care for it?
Are you updating your ‘web presence’ on a regular basis with the subtle constant tweaking a real and alive brand takes?
Go update one today! Start with LinkedIn.
Don’t let fear get in your way to a new career. We are more than what we see in the mirror. Close your eyes and see your potential. - Ali Rizvi
Have you updated your LinkedIn Profile this week? Go do it!
Its important for visibility and outreach to potential connections to update LinkedIn periodically. If you are on a mission to build your brand than Weekly LinkedIn Updates are totally key!
Have you updated your LinkedIn Profile this week? Go do it!
Eisner was totally right. Your brand is composed of your actions. What are you doing today to promote your brand? What are the small gestures you are making to another being through whatever channel. Every small gesture adds to your brand.
Make a small gesture today and everyday that adds to your personal brand!!!
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A brand is a living entity - and it is enriched or undermined cumulatively over time, the product of a thousand small gestures
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The steps,
1. Forget about job hunting. Change that to,
- marketing yourself
- Personal branding
- building yourself like a product
2. Find the tools to help you do that,
- LinkedIn (must have)
- personal resume website
- personal blog
- Careerbuilder (must have)
3. Identify your abilities
- what do you love to do
- what do you do best. High level capabilities
- what are your low level skills
4. How would you define yourself to a stranger? This is your elevator pitch.
5. List of all your contacts
- best contacts for referrals
- next best
- and so on
6. LinkedIn
- build a robust profile
- connect with the contacts you listed. Search for them and connect.
- get recommendations from your best contacts
- connect with groups. Be diverse, not just the ones that are a perfect fit.
- connect with recruiters as much as you can
7. Focus on contract work first. Easier to get but what you can do is
convince the employer to do Contract to Hire in 3 or 6 months
8. All about networking. Do that constantly.
That’s it. Good luck!
